Why the last moments of an experience shape what we remember — and how to design them right. Hi,“Ms. Ula, we have a brilliant idea for improving our customer service!” // this really begs for a separate post about spending money on dust-collectors instead of improving usability // “There was this study once — they gave two groups of people …
Year: 2025
You don’t find your UX voice. You build it.
This is UX’s turning point. Your voice drives clarity, delivers conviction, and determines whether we keep building the wrong things or return to designing what matters. This image was created by ChatGPT. The myth of arrival Most of us are taught to find our UX voice in someone else’s process. If you’ve been in UX for more than five …
How to sell the European Accessibility Act to your boss
Yet another reason to invest in accessibility, but this time, it can impact the bottom line As of June 28, 2025, if you sell stuff in the EU, not complying with the European Accessibility Act (EAA) can get you fined. We’ll get to the EAA in a sec. but let’s first acknowledge something: Selling the value of …
An ode to breaking things
Musings on how to prepare ourselves and steer a new direction of the craft and design now that AI is challenging the status quo Continue reading on UX Collective » Why Silicon Valley has a weird Nietzsche obsession Portrait of Nietzsche by Edvard Munch, 1906 Some Silicon Valley leaders have a bizarre adoration for philosophers like …
Back when websites had a pulse
Rethinking web audio in the age of user-first design Dircksny.com | Way Back Machine web archive I recently had to track down a screenshot of a website from 2008 — Dircksny.com, a small agency where I landed my first real design job. I eventually found a live web archive of it on Wayback Machine. And the moment it …
User behaviours, product design architecture, and the impact of AI
How user behaviours shape product design architecture, and how AI will reshape the digital products landscape. Image is generated by ChatGPT. Architecture in digital product design is controversial and ambiguous. On one hand, there is Information Architecture; on the other, there is System Design. Career ladders and design positions often require one or the other. They …
The broken rhetoric of AI
A detox guide for designers navigating today’s AI discourse. AI-generated image by Mike Schindler. We really have some shitty ways of talking about AI. We’re about a year into the Great AI Divide, or whatever our history-keeping algorithms decide to call this moment, and even the most literate among us can’t help falling into the same …
Avoiding UX malpractice
Diagnosing UX problems through Garrett’s Elements of User Experience. You walk into a doctor’s office with sharp stomach pain. You describe your symptoms in great detail, outlining all the issues and how they’re impacting you. The doctor patiently listens, then says, “I have just the thing. BRB.” After a few moments, the doc returns and …
Just a designer now: Shopify dropped UX as a title
Shopify has removed UX from their titles, but at what cost to user-centred design? Continue reading on UX Collective » At WWDC 2025, Apple introduced Liquid Glass and broke key design rules and principles. Will it hurt usability and accessibility? For years, Apple’s Human Interface Guidelines (HIG) was a bible for software designers. It was …
The UX butterfly effect
Understanding unintended consequences in design and how to plan for them. Illustration by Sh8peshifters / Source: https://www.designingtomorrowbook.com Co-written by Martin Tomitsch and Steve Baty Each minute, millions of teens scroll through videos on social media platforms. These platforms are designed to connect people, but their overuse among young users is leading to serious, unintended consequences. The impact …